In 2024 ICE Celebrated its 10 Year Anniversary!
From a competitive dance background herself, our founder Kimberley Mason knows first-hand the dedication, passion, and courage it takes to step onto the competition floor. Her vision was clear: create events where athletes feel confident, supported, and celebrated the moment they arrive.
At Incredibly Cool Events, we believe that cheer and dance should be for everyone—regardless of experience, skill level, or background. Whether you’re part of a grassroots team taking your very first stage or an elite competitor chasing your next championship, our events are designed to welcome you, inspire you, and give you the spotlight you deserve.
Our mission is simple but powerful: to provide accessible, inclusive, and unforgettable performance experiences where every athlete can shine—because the magic of the floor should belong to everyone.
Which competitions will you be joining us at this season?
fun & excitement for all involved
With 11 incredible events taking place across the United Kingdom this season, we can’t wait to welcome you—whether it’s at one competition or several!
At Incredibly Cool Events, we take pride in creating a fun, friendly, and supportive atmosphere where every athlete, coach, and supporter feels part of something special. So why not join us and experience the energy, excitement, and unforgettable moments for yourself?