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We are very excited to announce that coaches can now register for the following events: ICE Ultimate Dance Experience Events (up to July 2020) Dance Fury 17 Nov 2019, Walsall Dance Fusion 3 May 2020, Newcastle Dance Festival 5 Jul 2020, Chester Dance Fever 12 Jul 2020, Bedford And 2019-2020 season ICE Extravaganza Cheer & […]

16th March 2019 ICE are very excited to welcome Khyrese Heron onto the judge panel for Dance Fever in Bedford tomorrow! A seven-time world champion, Khyrese was the winner of CBBC’s Taking the Next Step. He teaches dance workshops internationally, and just last weekend instructed a sold-out class at Move It 2019. Khyrese has previously

We are very excited to announce REGISTRATION IS NOW OPEN for the ICE Championships on 29th-30th June 2019 at Fenton Manor, Stoke-on-Trent! ICE Championships looks set to be a popular event. We recommend coaches submit their registration at the earliest opportunity, to avoid disappointment. As always, sessions may sell out well before the early bird

Hi Lisa! Tell us about yourself? My name is Lisa and I’m the Events Manager here at ICE. I originally joined the team back in 2017, working behind the scenes on event days. Currently I’m managing all the events whilst Kim is on maternity leave, so that she can spend precious time with her two

Here at ICE we love to see teams being supportive of each other and raising positive awareness of our sport. We spoke with ‘Alliance By Cheer’ to find out how they are working to bring clubs together outside of the competition environment, to help develop the cheer community nationwide. ABC was founded earlier this year

We are excited to celebrate all of your successes at competitions with our brand new incredibly cool season 4 medals! We can’t wait to see you all wearing them. Remember, every athlete and dancer gets a medal at each ICE event. Season 4 starts with our first ever ICE Ultimate Dance Experience – Dance Fusion

ICE have invested in a brand new dance floor ready for our dance divisions! We cannot wait for you to see it at the first event of the season.  

Kim Mason has built her business through empowering and encouraging others. Owner of Incredibly Cool Events (ICE), Kim is an entrepreneur, wife and mother and prides herself on championing diversity and inclusivity in a field where perfection has always appeared to be the goal. ICE organise dance and cheer competitions that encourage everybody to get